Franchise

AI-powered market intelligence for teams selling to franchises

Identify, reach, and close franchise owners

test our data

“I was shocked by how accurate Datalane’s data was - we had previously tried many other vendors and Datalane was way better. They helped us reach accounts we had never been able to get in contact with and significantly increased meetings booked.”

Francesca Parker, Head of Franchise Sales

Reaching local business is a messy, unstructured data problem. Scraping the mess isn’t enough

Algorithm

Entity resolution driven by the latest probabilistic models and LLMs to research like humans do - mapping the chaotic mess into clear entities and relationships

Data Source

Extract raw data from 1000+ public, offline, and proprietary sources - not just LinkedIn. 2B+ datapoints processed daily.

Team

Built by AI leaders from Meta, Uber, and Microsoft. Backed by execs and founders from OpenAI and Plaid

How our customers are using Datalane today

Improve mobile coverage for reps

Go direct to decision makers, skip the gatekeepers

Map complex ownership structures

Understand decision making structures in franchises, PE rollups, and holdcos

Identify and size new markets

Determine how many accounts are workable in a given geo

Dedupe and clean your CRM

Remove dupes, closed businesses, and poor-fit accounts

Enrich records with data that improves conversion

Bespoke signals that enable campaigns and account selection

Send direct mail campaigns to owners

Send gifts and promotional materials directly to owners

We support leading enterprise GTM orgs selling into local with answering two fundamental questions: Which accounts to work (our TAM product), and how to work them (contact data product).

Looking to trial our data? Book a test

request a demo

TAM Check

“How many medspas are there in Tucson Arizona?” Evaluate # of net new accounts surfaced.

Dial

We give your best rep a list of 150-300 numbers to dial. Evaluate improvement in connect rates, decision makers contacted, and rep hours saved

Account Waterfall

“How many accounts in your CRM are dupes? How many net new accounts are we missing?”