01
Footprint

A near-pure franchise model

DataLane maps roughly 129 HouseMaster operators running about 235 locations across the U.S.—an average of 1.8 locations per operator. Nearly all are independent, owner-operated franchises rather than corporate locations, which is exactly the buyer you can reach with a direct mobile number.

02
Scale

Professional multi-unit operators run the system

The 10 largest operators hold about 31% of U.S. locations, the top 25 about 49%, and the top 50 about 66%—and the single largest operator runs roughly 20 locations. There's no shortcut through a few big holding groups; the value is reaching each owner directly.

03
Distribution

A long tail of single-store owners

About 84% of HouseMaster operators run just one or two locations. That split is a filter: target the larger portfolios for enterprise deals, or the single-location owners for volume—and DataLane tags every record with its location count.

04
Focus

Dedicated, single-brand owner-operators

HouseMaster owners are overwhelmingly single-brand: only about 0% of the 129 operators in DataLane's dataset also hold another tracked franchise brand. So when you reach a HouseMaster owner, that business is effectively their whole focus.

Showing 10 sample franchise owners
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How DataLane sources franchise owner data

Collections

We compile from public records, licensing databases, operator networks, and first-party research.

Joining and verification

We dedupe and join all of these datasets into a clean unified set, which we then validate using a combination of AI and human operators.

Refresh cadence

Net-new records are added every month. Existing records update continuously as ownership, domains, or phone numbers change.

What's in the franchise owner database

Contact
Direct phone
Mobile and business lines with area code. Numbers convert better than email.
Direct owner email
Owner-level inboxes for franchise owners confirmed by DataLane operators within 90 days — not catch-all info@ addresses.
Owner first name
First name of the owner or key decision maker.
Firmographic
Business name
Legal entity name, location count, and primary address.
Specialty & category
Segment tags you can filter on before export.
Suite number
Suite numbers to enable direct mail campaigns.
Tech & stack hints
Placeholder signals for scheduling, and POS where available.
Review counts
Gain a sense of business size and scale using Google Review count as a proxy

Live sample — HouseMaster franchise owners in the U.S.

Preview real row structure before you sign up. Emails and phones are masked on this page.

Owner Franchise entity City State Phone Email Locations
Adrian AlvaradoHome Services LLCDallasTX(214) ***-****a***@***.com20 locations
Beatrice HollowayProperty Services Group LLCColumbusOH(614) ***-****b***@***.com12 locations
Caleb EllingtonService Holdings LLCSan DiegoCA(619) ***-****c***@***.com8 locations
Delia BookerTrade Partners LLCAtlantaGA(404) ***-****d***@***.com5 locations
Ezra IversonRegional Services LLCNashvilleTN(615) ***-****e***@***.com3 locations
Fiona PappasHome Services LLCSacramentoCA(916) ***-****f***@***.com2 locations
Gavin CastellanoProperty Services Group LLCChicagoIL(312) ***-****g***@***.com1 location
Hazel JenningsService Holdings LLCKansas CityMO(816) ***-****h***@***.com1 location
Ivan QuinteroTrade Partners LLCRaleighNC(919) ***-****i***@***.com1 location
Josephine DunnRegional Services LLCPhoenixAZ(602) ***-****j***@***.com1 location

HouseMaster ownership, mapped

Every active U.S. HouseMaster location, grouped by the company that owns it — see how ownership spreads across operators, from the largest portfolios down to single-location owners.

FAQ

Frequently asked questions
Are most HouseMaster owners single-unit or multi-unit?

About 84% of HouseMaster operators run just one or two locations, so you can target single-location owners for volume or the multi-unit portfolios for enterprise deals.

Who is the largest HouseMaster operator?

The single largest HouseMaster operator in DataLane's dataset runs roughly 20 locations, while the average operator runs about 1.8.

Why are HouseMaster franchise owners hard to reach?

Owner-operators rarely sit behind a public profile, and legacy lists hand you a main business line — so reps stall on gatekeepers. We surface the owners worth working and get you their decision-makers' direct mobile numbers.

How accurate and complete is the HouseMaster owner data?

Across franchise brands we deliver roughly 60–70% coverage — the owner's name and a cell number for that share of your target accounts — and we hold our data to 80%+ accuracy. No data vendor hits 100%; teams typically see about a 6x lift over what they had internally.

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